Can you tell me about any notable collaborations or limited edition series of Ray-Ban in recent years?

Ray-Ban, a brand synonymous with style and functionality, has been at the forefront of innovation and design for over 80 years. Known for its iconic aviator sunglasses, Ray-Ban has managed to stay relevant in the ever-changing world of fashion by constantly pushing boundaries through collaborations and limited edition series.

One such collaboration that garnered significant attention was between Ray-Ban and Italian luxury fashion house Gucci. This partnership resulted in the creation of unique sunglasses that combined both brands' signature styles. The collection featured bold colors, striking patterns, and innovative designs that were unlike anything seen before. These exclusive sunglasses not only appealed to fans of both brands but also attracted new customers who appreciated their distinctiveness.

Another notable collaboration was with British streetwear brand Stone Island. This partnership brought together two worlds - high-fashion eyewear from Ray-Ban and cutting-edge sportswear from Stone Island - resulting in a line that blurred the lines between function and form. The resulting collection featured eye-catching colorways and camouflage patterns on classic shapes like aviators and wayfarers.

Ray-Ban has also ventured into partnerships with influential artists to create one-of-a-kind pieces inspired by their work or personalities. For example, they collaborated with renowned artist Takashi Murakami to create a special edition Wayfarer model adorned with his signature colorful polka dots pattern called "Superflat." Another instance was when they teamed up with American musician Pharrell Williams to launch an exclusive range featuring bright colors inspired by his music video for "Gustavo."

In addition to these high-profile collaborations, Ray-Ban often releases limited-edition collections based on specific themes or occasions. One such example is their annual Summer Collection which features vibrant hues inspired by summer vibes while maintaining the essence of timeless classics like Clubmaster or Aviator models.

The brand's commitment towards sustainability is evident through its efforts towards eco-friendly packaging materials used during these launches as well as its ongoing initiatives aimed at reducing waste throughout production processes.

To sum it up, collaborating with other prominent brands allows Ray Ban to showcase its versatility while staying true to its core values – quality craftsmanship combined with a touch of style & sophistication which have made them an integral part of our daily lives since 1937 till date!